European Pavilion

DATE & HOURS

June 9 – 12, 2026

10:00 – 17:00 (Closes at 15:00 on June 12)  

VENUE

KINTEX1 – Hall 4 – Booth 4F601

Only 0d 00h 00m 00s left

to experience the taste of Europe at SFH 2026

The European Pavilion at Seoul Food & Hotel 2026 brings together a curated selection of 8 French companies, both already established and seeking import opportunities in the Korean market. 

  • Exhibition: Representatives from each brand will be on-site to introduce their products and discuss new business opportunities with Korean buyers. 

  • Masterclass: In collaboration with professional chefs, these sessions provide in-depth information and versatile applications for European food products.

  • Relay Demonstration: Each participating brand will showcase its unique identity through live demonstrations, highlighting the specific characteristics and optimal presentation of its products. 

Online Pre-registration(Free of charge) by June 5


■ Exhibitor Displays & Business Matchmaking 

Click logo for details

➊ Oui Love It


Products

BakeryBiscuits & Bakery  


Status

Unrepresented in Korea  


➋ Materna 


Products

Baby Food 


Status

Unrepresented in Korea  


➌ Léonard Parli


Products

Provençal Snacks and Spreads


Status

Unrepresented in Korea  


➍ Corsiglia 


Products

Chestnut and Candied Fruits


Status

Unrepresented in Korea   


➎ Sainte Lucie


Products

Baking and Cooking Ingredients


Status

Unrepresented in Korea   


➏ Paticeo 


Products

Bakery & Confectionery 


Status

Partially imported  


➐ Maison Andrésy


Products

Condiments & Spreads 


Status

Unrepresented in Korea  


➑ Charbonneaux-Brabant 


Products

Condiments 


Status

Partially imported  



■ Masterclass

Click photo for details

Session ➊ Baking

Session ➋ Culinary



Date & Time

Tuesday, June 9 at 13:30 & 15:00 (2 Sessions) 

Date & Time

Wednesday, June 10 at 14:00 & 15:30 (2 Sessions) 



Featured Chef

HWANG Seokyong, Owner Baker of Seongsu Baking Studio 

Featured Chef

YOON Yerang, Owner Chef of Moulin 



Menu

Olive & Cheese, Herb Bagels (Shaping to Baking), 2 Sandwiches 

Menu

Endive & Orange Salad, Egg Mimosa, Lemon Tiramisu




■ Relay Demonstration  

Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or FranceAgriMer. Neither the European Union nor the granting authority can be held responsible for them.

European Taste Experience – Bon Appétit

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